Portfolio
Projects
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Badger State Brewing - Beer Releases & Email Strategy
To help a prominent Green Bay, Wis. brewery drive taproom traffic and retail sales, I spearheaded a full overhaul of their email marketing ecosystem. I established mobile-first templates, refined the brand’s voice alongside the CEO, and implemented data-driven audience segmentation.
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Results:Â Average open rates tripled and doubled clicks per email, creating a high-converting channel for beer releases and flash sales.
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The Barrel Haus Wedding & Events Promotion
To support Badger State’s packed event calendar and expand their private venue rentals, I partnered with their marketing team to build high-converting email campaigns. Beyond promoting public events, I created evergreen venue highlights and built automated email workflows to streamline private event inquiries and speed up booking follow-ups.
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Key Deliverables: Promotional campaign copy, evergreen venue highlight emails, and automated lead-nurturing workflows.
Banking on Connections Podcast
To expand strategic engagement across the financial and housing sectors, I launched and produced a government sponsored enterprise's flagship podcast, Banking on Connections. Serving as producer and rotational host, I set the editorial vision to ensure every episode highlighted key corporate milestones, industry expertise, and community impact.
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Key Focus Areas:Â Economic and banking insights, organizational leadership, and employee skill development.
Polymyth Productions Partnership
To support high-level film and commercial sets, I regularly partner with Polymyth Productions—a premier Chicago video agency—as a video and audio production assistant. From independent feature films to high-budget digital campaigns, I provide versatile on-set support to ensure complex shoots run seamlessly and stay on schedule.
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Production Scope: Independent feature films, commercial shoots, and digital brand content.
Looking for More Work Examples?
The portfolio above highlights my most recent projects, but it’s far from the full story. Between non-disclosure agreements, ongoing client builds currently in development, and 15+ years of marketing and communications work, there’s a lot more under the hood.
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If you want to see specific examples of past campaigns, web builds, or strategic writing, shoot me a message. I’m always happy to put together a tailored walk-through and talk about how I can help your team.